Partnerships – Biotech Connect

HelixConnect

Biotech Connect is committed to bridging the gap between laboratory suppliers and life science researchers across Canada. As part of this mission, we partner with HelixConnect, an independent sales representative firm specializing in life sciences, which provides expert representation service at local trade shows.

Through this collaboration, vendors can ensure expert representation at local trade shows, gaining seamless access to key research institutions whether as a planned presence or as a last-minute replacement.

Groupe UIG

Biotech Connect, the leading life sciences trade show organization, and Groupe UIG, renowned public relations, communications, and branding provider, are pleased to announce a strategic partnership aimed at increasing the impact and reach of life sciences trade shows in the Canadian market.

🚀 This partnership will focus on several key areas, including:

✔ Increased visibility: Groupe UIG will leverage its expertise in media relations and digital marketing to raise awareness of Biotech Connect trade shows to a growing number of Canadian and international biotech companies. Groupe UIG will benefit from strategic visibility at all trade shows held in Canada, creating opportunities for future collaboration with attendees/exhibitors and Groupe UIG.

✔ Additional engagement: The two organizations will work together to create engaging content and experiences for attendees, fostering meaningful connections and knowledge sharing.

✔ Strategic Communications: Groupe UIG will provide strategic communications and persona guidance to Biotech Connect, ensuring consistent and effective communication across all platforms and channels. Biotech Connect will offer an additional customer contact platform, with direct links at all trade shows, providing significant market access for Groupe UIG.